Over one-third of Americans (36%) now report that they would continue to use products even after a recall, according to recent data collected by MasterControl, a provider of quality management and manufacturing software. The proportion of individuals continuing to use recalled products increases in younger age groups: 45 percent of Millennials (born from 1980 to 1994) and 59 percent of Gen Z (born from 1995 to 2012) admitted they would continue to use at least one kind of recalled product, whereas only 18 percent of Boomers (born 1946 to 1964) and 23 percent of Gen X (born 1965 to 1979) admitted the same.
